When you create a campaign For event attendees, the Target Audience tab lets you build a precise filter using multiple criteria. All active filters are combined with AND logic — only attendees matching every selected condition are included.
| Filter | What it does |
|---|---|
| Primary Group | Filter by attendee category/group (multi-select) |
| User Status | Filter by registration status: Any, Confirmed, Inactive, Waitlist, Checked In |
Select one or more values in each field. Both filters are applied with AND logic.
Choose one of four mutually exclusive options:
| Option | Selects attendees who… |
|---|---|
| Who logged in the app | Have logged into the event app at least once |
| Who didn't log in the app | Have not logged in to the event app |
| Who did not download the app | Have not downloaded the app at all |
| Who are using App on selected platform | Are using the app on a specific platform |
If you select Who are using App on selected platform, a second dropdown appears: iOS or Android.
Click the Select Condition dropdown and choose one of nine filter types:
After setting filters, the Estimated Recipient Count displays how many attendees match your criteria. Click View List to see the matched attendees by name and email before sending.
The Skip sending to already registered users checkbox is enabled by default. When on, it excludes attendees who are already registered in the event. Uncheck it only if you intentionally want to include registered users.
The engagement filter dropdown (Step 4) allows one condition type at a time. Combine it with the group, status, and app usage filters for more precise targeting.
Yes. Click View List next to the Estimated Recipient Count to see the full list of matched attendees.
This filter selects attendees who have visited a specific exhibitor's profile or booth in the app. It uses exhibitor visit data recorded in the platform.
If there are no recorded networking activities for an event, the filter will return zero results. Ensure the relevant networking features are active for your event.
