The Advertisement Insight section tracks every interaction with ads displayed inside your event app — views, clicks, and the individual attendees behind each action. Use it to report on ad ROI for your advertising partners and sponsors.
Go to Analytics → Advertisement Insights in the left sidebar.
| Metric | What It Counts |
|---|---|
| Advertisement Views | Total times any ad was viewed by attendees |
| Advertisement Clicks | Total times any ad was clicked by attendees |
The Ad View List table breaks down views per advertisement — showing the ad image, name, which screen it appeared on, and total view count. Click Viewed By to see which specific attendees viewed that ad.
| Column | Description |
|---|---|
| Image | Ad creative thumbnail |
| Name | Sponsor/advertiser name |
| Display Screen | Where in the app the ad appeared |
| Total Viewed Count | How many times it was viewed |
| Action | “Viewed By” button to see attendee list |
The Ad Click List table shows a per-advertisement breakdown of clicks — same structure as the View List. Use it to identify which ads drove the most engagement.
Click Viewed By on any ad to open the attendee list for that advertisement — showing which specific attendees viewed or clicked it. Use this for granular advertiser reporting.
Q: What counts as a “view” for an advertisement?
A: A view is recorded each time an attendee's screen displays the ad — regardless of whether they click it.
Q: Can I see which ads had the highest click-through rate?
A: Not as a direct metric — but you can calculate it manually: Ad Clicks ÷ Ad Views for each advertisement from the View and Click lists.
Q: Can I export advertisement data?
A: Yes — go to Analytics → Export Data → Advertisement Data.
Q: Does Advertisement Insight track individual attendees?
A: Yes. Using the “Viewed By” action on any ad opens a list of the specific attendees who viewed or clicked it.
Q: Where do I find advertisement analytics?
Go to Analytics, then Advertisement Insights in the left sidebar.
Q: What is the difference between the Ad View List and the Ad Click List?
The Ad View List shows how many times each ad was viewed. The Ad Click List uses the same layout but counts clicks, so you can see which ads drove the most engagement.
