Top 9 Emerging Event Technology Trends to Be Followed In 2025

The world is rapidly transforming into a digital era, and event technology has played a crucial role in this evolution. New technologies and tools are emerging to assist businesses in hosting successful virtual events and reaching their audiences in the online space.

In the past, virtual events were popular primarily for companies and organizations working remotely. However, with the advent of the pandemic, the need for virtual events has ignited across various industries.

To maintain social distance and keep employees safe while working, businesses have turned to various event planning platform that leverage event technology. Virtual events have become a digital platform that enables business owners, influencers, brands, and exhibitors to share ideas, promote new products, and exchange knowledge and experiences with attendees in a virtual environment.

The constant advancement of event technology allows for the enhancement and amplification of digital experiences, thanks to the integration of Artificial Intelligence, Virtual Realities, Contactless features, live chats with other attendees, exhibitors, and many more incredible tools. The event industry continues to evolve, and with the implementation of high-tech technologies, the boundaries between imagination and reality are blurring.

What is Event Technology? 

Trade shows, seminars, webinars, and conferences are the spinal cord of an organization. Businesses host these campaigns to reach out to many consumers to showcase their new products, attract investors, and share ideas, growth, and experiences to strengthen their brand value. While in-person events are the most adopted traditional methods of hosting events, event technology has revolutionized the landscape by making virtual events easier and more engaging than ever before.

With emerging new event technologies, hosting virtual events has become not only convenient but also cost-effective and highly engaging. Incorporating the latest technologies like holograms, high-quality visualization, phone booth setups, and wearable devices, virtual events offer a level of immersion and interactivity that captures attendees' enthusiasm.

Event technology encompasses a range of tools for event management, software, and electronic devices that enhance various aspects of events. These technologies facilitate virtual registration, contactless check-ins, event management, and the creation of technologically robust presentations with automatic lighting and music, all made possible with the assistance of artificial intelligence.

However, event technology's benefits aren't limited to event planners alone; attendees also reap significant advantages. Guests can elevate their experiences by availing wearable devices, engaging in social communication with live polls, and accessing feature-rich event platforms.

The potential of event technologies continues to be boosted regularly, striving to provide audiences with better, hassle-free, and safer experiences. Embracing it empowers businesses and attendees alike to make the most of every event, bridging the gap between physical and virtual spaces for extraordinary event experiences.

How We Can Leverage Event Technology to Host a Successful Event 

The tremendous growth of virtual events, irrespective of the pandemic, is visible. Not only are more events organized, but also more attendees. Audiences can join the event by sitting at their place, which makes the virtual events more successful. However, to give a high-quality experience and meet the guest's expectations, incorporating up-to-date event technology with your event can drive amazing results.

Moreover, it is not just about adding seamless virtual registration or contactless check-ins but investing in other emerging event technologies, which we have also mentioned in this article. As per research, event technology can:

1. Increase attendance by up to 30%
2. Save your time and money by 45%
3. Increase productivity by 40%
4. Increase the conversion of leads by 25%

Apart from allowing guests hassle-free and exclusive experiences and helping organizations to conduct the whole event successfully, the potential of event technology can be visible in facilitating event navigation, scheduling the event, improving follow-up, and availing guests of special offers, real-time event networking and communities, and many more.

Top Event Technology Trends You Need To Know

Keeping in mind the importance of the latest event technologies and knowing that the trend is here to stay, we have curated some latest technologies you must add to your checklists to stay ahead of the competition. Stay ahead of the curve with Eventify's app, leveraging the top emerging trends in event technology for seamless and unforgettable experiences.

In any business, we understand that building brand awareness and trust is crucial, similar to growing your business. To achieve this, you need to efficiently represent your thoughts, products, and ideas ahead to your targeted audiences with premium conferences, events, or webinars.

1. Contactless Verification on the Go 

While Contactless check-in was around the corner in many industries, now the event industry is no different. Event technology has revolutionized the way events are managed, and contactless check-ins have become a key component to enhance attendee experiences.

Contactless check-ins allow prospective attendees to avoid queues, providing a seamless and efficient entry process. Unlike in-person events, where long queues can create a negative impression, event technology ensures that attendees are impressed with your technical facilities and the smooth check-in process.

Hosting a formal in-person event often involves unavoidable queuing and gathering. However, with the implementation of digital check-ins and event technology, people can gather in a virtual queue rather than in one place. This not only reduces physical contact and maintains social distancing but also allows people to participate in your event without fear of pandemics or when they are in isolation.

2. Stay Connected with Community Forum

Content is the backbone of a successful in-person or virtual event. You need to focus on high-quality content and availing them to the customers. But wait! How will you do that in a virtual event? We got you covered with the power of event technology. Sharing digital content and other helpful materials and building networks with the help of event technology and community forums is the best and fastest method without the need for printed papers or various costly merchandise.

It will also save you money, which you can invest in other necessary places. Branded merchandise or tablets become unnecessary when one can share the contents easily in an economical way digitally. Leveraging event technology, you can effortlessly share high-quality digital content with attendees, engage in meaningful interactions through community forums, and foster connections that leave a lasting impression.

Event technology enables you to create an interactive and immersive virtual experience, making your event stand out and providing attendees with valuable resources at their fingertips. Gone are the days of relying on physical materials; you can streamline content delivery and networking, making your virtual event a resounding success. Invest in event technology today and witness the seamless transformation of your virtual event into a content-rich, engaging, and memorable experience for all participants.

3. Digitally Showcase Products

When planning to organize the event in hybrid mode, another cool and productive thing you can add is the digital showcasing of different products with the help of event technology. So many event management platforms support this feature to provide a demo, showcase the latest innovative products, and discuss products.

Attendees will also be able to check out the products showcased digitally, and chances will be very high that attendees will purchase products from the digital showcase. With event technology, attendees will have accurate information about the products they are purchasing or are willing to purchase.

Apart from this, event organizers can also track which products are attracting more and more attendees and which they ended up purchasing. So, make sure to choose only those event organizers who provide this feature, which will be a key element for the success of your event.

Leveraging event technology for digital product showcasing not only enhances attendee engagement but also provides valuable data insights for event organizers to optimize their strategies and create a seamless and successful hybrid event experience.

4. Embracing Matchmaking Algorithm

With each year passing, virtual events are becoming more dynamic, affordable, and demanding for those seeking small-budget events. Adding a matchmaking algorithm to the event management app will be a wow factor. This event technology drives user engagement and converts your audience into prospective clients by matching the profile of the participants to whom they will meet according to their interests.

Attendees can check the contact details of the matched profiles by swiping only, streamlining the networking process and fostering meaningful connections. Regarding attending in-person events, travel costs, mass gatherings, and time off can be a major hindrance. However, with the help of event technology, you can transcend these limitations and give your remote customers live and high-quality experiences.

Incorporating virtual tag-based networking, real-time connections with virtual registration, and a host, embracing event technology allows you to think out of the box and create a seamless and engaging virtual event experience. You can provide your attendees with innovative networking opportunities and a personalized event journey, making your virtual event a resounding success that leaves a lasting impression on all participants.

5. Be Creative with Live Polls

Technology always has the scope to leave its imprint on the event industry, and event technology continues to innovate and enhance attendee experiences. A live Q&A session with polling is a whole new experience that attendees can now enjoy. This technology allows event organizers to collect participants' feedback, queries, or any innovative suggestions in real-time, boosting user engagement manifolds.

Businesses can also gain valuable insights by obtaining feedback on the entire event through live polling, enabling them to improve future events based on attendee preferences. Sometimes, events can become monotonous, even if the content is informative. Attendees may find it challenging to pay constant attention to the screen. However, adding a live Q&A session with polling will encourage them to actively participate and interact.

Event organizers can leverage this innovative event technology to provide an in-depth product overview, address attendee questions, and foster meaningful interactions. This interactive and engaging approach transforms the event experience, making it more dynamic and memorable for all participants. As you plan your next event, consider incorporating this revolutionary event technology to elevate attendee engagement and deliver a standout event that leaves a lasting impact.

6. Introduce Digital Event Invitations

When other methods of event planning are switching to the new modern technology, why will the invitation method be old school? Event planners are now using digital invitations to attract, impress & bring large attendees to events. In a recent network survey, it is found that.

1. More than 50 percent of event planners believe online invitations are more attractive and acceptable than the old traditional method.
2. Post-pandemic, more than 32 percent of event hosts believe that online invitation is the best way to invite attendees virtually. 
3. More than 40 percent of event hosts are inclined towards online invitations than printed ones on paper. 

The digital invitation with multiple currency payment methods is now a great tool for event planners to give a glimpse of the event. It can be modified according to each attendee, VIP, Speaker, or any other important person who will attend the event.

7. Get Noticed by Social Media

The Incorporation of social media in an event is essential from your business's point of view. As per the latest trend, event organizers well understand the power & impact that social networking can make.

If social media is used wisely, it can significantly impact your business's growth and revenue. Event planners allow online and in-person attendees to click selfies or pictures, short videos, etc. 

With brand endorsement in the background and share them on their social media. The research found that it is the best way to endorse businesses and brands with the help of the attendees.

Auto expos, restaurants, hotels, etc., now have more interactive ways to impress and engage attendees to click photos and selfies to promote their businesses. Also, businesses can benefit from the search engines by using SEO-friendly captions and hashtags for the event. 

8. Go Hybrid 

few years ago, it used to be a very difficult task to get a pass or ticket for your favorite events that you could not afford to miss to attend the event. But with the presence of modern technology, now you do not have to miss your favorite events that you want to attend. Now a lot of events are being hosted both the form online and offline, which is now very popular as Hybrid events. 

Such events allow large audiences to join the event from across the globe at their comfort & convenience with the help of the live streaming event app. In Hybrid events, attendees get benefits like networking opportunities, online chatrooms, special offers & much more. Many event planners are inclining toward hybrid events to provide all-in-one solutions, more audiences, and more business growth. 

9. Promote Brands Digitally

One of the coolest things you can do is promote the sponsors by showing their company or brand ads. This is a very unique and cool feature that can be added to an event with the help of a live-streaming app. Exhibitors and attendees will also get an overview of how the event is organized and which companies have sponsored to host the event successfully. 

This a wonderful method to promote a brand and also to get exposure. Using this feature helps sponsored companies increase their sales and reach many audiences so that the company can spread its business.

If prestigious sponsors are backing your event, then rest assured about the success of your event, as attendees will find it worth joining the event because of the prestigious, renowned companies sponsoring the event.

Conclusion

New technology is evolving very fast, and so does our lifestyle. This changing technology allowed us to bring needed changes in event technology that helped us connect and reach larger audiences. Also, this technology allows the event hosting creators new & exciting opportunities every time they host an event.
After this Covid-19 pandemic event, technology is now more focused on the health & safety of every individual who attends the event. Implementing the latest event technology trends will ease and reduce different threats. Use these trending advanced technological tools to stay ahead of the competition and host successful events efficiently.