Trade shows are loud, fast, and crowded, and in the middle of it all, you’ve got just a few seconds to turn a passing conversation into a real business opportunity. However, stacks of business cards, clumsy spreadsheets, and half-filled forms don’t win deals anymore.
That’s where lead retrieval software comes in.
With the right tools, you can record who stopped at your booth, what they wanted, how to follow up, and why they mattered. This guide compiles the top 10 lead retrieval software, followed by a guide on how to choose one that actually works when the floor gets busy.
1. Eventify: Best Lead Retrieval Software
Eventify is an all-in-one event engagement and lead retrieval platform. Specifically designed for modern conferences, trade shows, and expos, its lead retrieval module enables exhibitors to capture attendee data via badge or QR code scanning quickly. The other benefits this module provides are enriching leads with notes and qualifiers. Eventify is considered a top option for lead retrieval because it tightly integrates lead capture into the broader event ecosystem, providing networking agendas, analytics, and exhibitor dashboards in one platform.
QR & Badge-Based Lead Scanning
Eventify’s lead retrieval lets you instantly scan attendee badges or in-app QR codes to get contact details without manual entry. These scanned leads are automatically stored, reducing data errors.
Lead Notes, Tags & Qualification
Another standout feature is that it allows exhibitors to add notes, tags, and custom qualifiers directly to each lead. This means sales teams can prioritise high-intent prospects after the event rather than treating all leads equally.
Centralized Export & CRM-Friendly Data
Eventify allows you to export captured leads in a structured format compatible with popular CRM systems, ensuring a clean handoff from event teams to sales teams without any lost data.
Pricing
Out of 4 plans, Eventify offers lead retrieval on only two:
- Advanced: $1499/event
- Ultimate: Custom pricing that can be discussed via contact.
Where Eventify Shines
- End-to-end event integration: Lead retrieval is integrated with networking and agendas, making it much more than an add-on tool.
- Organizer & exhibitor Alignment: It works for both organizers who want to manage multiple exhibitors and exhibitors who want to capture leads.
- Clean, structured lead data: Notes, tags, and exports ensure actionable and seamless post-event follow-ups.
Where Eventify Falls Short
- Less exhibitor-only specialization: Teams looking for a lead retrieval system solely for exhibitors may find its broad features unnecessary.
- Custom pricing opacity: Pricing is quote-based, which may slow decision-making for smaller teams seeking upfront costs.
Customer Reviews
- G2: 4.9/5
Who Eventify is Best For
Eventify is an ideal pick for large conferences that want unified lead and engagement data. It is also a perfect solution for exhibitors who want a simple lead-capture without managing additional tools.
2. Whova: Lead Retrieval for Engagement-Driven Events
Whova’s lead retrieval solution is part of its broader event management platform. It is specifically designed to help exhibitors capture and manage leads through quick QR scanning and a customizable lead form. Whova stands out in competition because it blends lead capture with engagement tools such as in-app networking, announcements, and attendee interaction features.
Pricing
Whova's lead retrieval pricing isn't public; it's custom, based on your event's size and the features you need. However, they offer free lead retrieval for exhibitors when organizers use Whova.
Where Whova Shines
- Strong attendee engagement tools: Leads are often warmer due to built-in networking.
- Easy onboarding: Booth staff require little to no learning curve to use it.
- Multi-event support: Useful for exhibitors attending several Whova-powered events
Where Whova Falls Short
- Limited offline capability: Lead capture depends heavily on the internet; therefore, it won’t work with an unstable connection.
- Less advanced lead scoring: Fewer tools for prioritizing high-intent prospects compared to specialized solutions
Customer Reviews
- G2: 4.8/5
- Capterra: 4.8/5
Who Whova is Best For
If you are a conference exhibitor who prioritizes engagement over raw lead volume, Whova is an ideal choice. It also works best for associations and communities that host recurring, content-heavy events.
3. Webex Events: Enterprise-Grade Lead Retrieval
Webex Events offers a robust lead retrieval solution tailored for enterprise and large-scale events. Its lead capture tools let exhibitors scan QR codes, score leads, and add notes in real time, all within a platform designed for complex event workflows. Backed by Cisco, Webex Events is built with scalability, data enrichment, and enterprise security in mind.
Pricing
Webex Events Lead Retrieval pricing isn't a fixed public rate; it's generally part of select Webex Enterprise Agreements, so you need to contact sales for a quote.
Where Webex Events Shines
- Enterprise-grade reliability: Strong security and compliance make it suitable for corporate events.
- Advanced lead qualification: Ideal for B2B sales cycles and high-value lead tracking.
- Deep ecosystem integration: Works best for teams using Webex or Cisco tools for marketing and events.
Where Webex Events Falls Short
- Higher complexity: Not ideal for small teams or simple events due to setup and feature depth.
- Cost barrier: Enterprise pricing may be prohibitive for startups or SMB exhibitors.
Customer Reviews
- G2: 4.6/5
- Capterra: 4.4/5
Who Webex Events is Best For
For enterprise exhibitors with complex sales qualification needs and large organizations running secure, multitrack, high-scale events, Webex Events is an ideal solution.
4. iCapture: Trade-Show-Focused Lead Retrieval
iCapture is a dedicated lead retrieval solution designed specifically for trade shows and exhibitions. Unlike broader event platforms, it focuses primarily on lead quality through segmentation, scoring, and conversation capture. The sales team uses its tools to track who they met and what was discussed, enabling personalized follow-ups.
Pricing
iCapture lead retrieval pricing starts at around $8,000 per year for their Essentials plan, billed annually, and offers unlimited users and events.
Where iCapture Shines
- Conversation-level context: Captures discussion details that support highly personalized follow-ups.
- Sales-team friendly: Built specifically around B2B sales workflows and on-floor realities.
- Focused feature set: Avoids unnecessary platform bloat, keeping lead capture fast and efficient.
Where iCapture Falls Short
- Less event engagement tooling: Not designed for networking, agendas, or attendee engagement features.
- Basic UI: Functional and reliable, but less modern compared to full event experience platforms.
Customer Reviews
- G2: 4.7/5
- Capterra: 4.7/5
Who iCapture is Best For
For trade show exhibitors focused on serious B2B sales or sales-led teams that need structured lead qualification, iCapture proved a top choice.
5. fielddrive Leads: Lead Retrieval for Exhibitor-First Events
FieldDrive Leads is a dedicated lead-retrieval tool focused primarily on onsite exhibitor performance. It is built primarily for trade shows and expos. With features like fast scanning, offline capabilities, and real-time Analytics, it is an ideal pick for environments where speed, connectivity, and booth-level insights matter most.
Pricing
Fielddrive tailors its solutions for exhibitors; hence, you will have to request a quote for your specific event.
Where fielddrive Shines
- Offline reliability: It is ideal for venues with unreliable internet connections.
- Exhibitor-first design: Built specifically around booth workflows, which reduces friction and helps capture better leads faster.
- Live performance insights: Enable exhibitors to optimize booth strategy during the event based on real-time data.
Where FieldDrive Falls Short
- Limited platform breadth: It focuses primarily on lead retrieval, so it doesn't offer full event engagement features, such as attendee engagement or session tracking.
- Less organizer-centric tooling: While excellent for exhibitors, it doesn’t offer strong dashboards or control for organizers who need to manage multiple exhibitors.
Customer Reviews
Who is Best For?
FieldDrive is an ideal choice for exhibitors at high-traffic trade shows. It is especially suitable for teams needing reliable offline lead capture.
6. Swapcard: Mobile Lead Retrieval & Event Matchmaking
Swapcard is a lead-retrieval platform explicitly designed for event matchmaking and engagement. It allows capturing attendee information offline and scoring leads based on interaction quality. For events where networking and matchmaking are key, Swapcard excels. It helps the team collect leads and act on the most relevant connection.
Pricing
Swapcard has three plans:
- Starter: €520 /year
- Professional: €4,190/year
- Custom: Based on demo
Where Swapcard Shines
- Offline functionality: Ensures exhibitors never miss leads due to connectivity issues, maintaining consistent data capture.
- Matchmaking & engagement: Helps exhibitors identify high-value leads through networking suggestions.
- Automation & CRM sync: These help reduce manual follow-up effort and speed up post-event conversions.
Where Swapcard Falls Short
- Pricing complexity: Custom enterprise pricing can be high for small or medium-sized businesses
- Learning curve: Advanced matchmaking features require some training to be used effectively.
- Limited analytics depth: Reporting is strong for engagement, but ROI calculations lack detail.
Customer Reviews
- G2: 4.6/5
- Capterra: 4.3/5
Who Swapcard is Best For:
If you are a networking-focused exhibitor who prioritizes engagement over raw lead volume, Swapcard is an ideal choice. It is also well-suited for corporate and enterprise events with complex matchmaking needs.
7. vFairs: Virtual & Hybrid Lead Capture
If you are looking to host a table at your virtual or hybrid event, vFairs is an ideal solution. Exhibitors capture leads via chat, video interactions, and booth activity, while gaining real-time analytics and seamless CRM integration. Since it primarily focuses on virtual events, it is ideal for events that lack physical booths but demand strong attendee engagement.
Pricing
vFairs provides you with a custom quote only based on what you really need.
Where vFairs Shines
- Virtual & hybrid optimization: Online booths capture and engage attendees effectively, making it ideal for remote events.
- CRM-ready: Seamless data sync helps accelerate post-event lead follow-up
- Interactive features: Polls, gamification, and surveys are used to enhance attendee interaction and lead quality.
Where vFairs Falls Short
- Less suited for physical events: vFair’s lead-capture capabilities, whether offline or onsite, are limited.
- Interface learning curve: Navigating the hybrid booth features is overwhelming and may require training
- Cost considerations: Custom enterprise pricing can be high for small organizers
Customer Reviews
- G2: 4.7/5
- Capterra: 4.8/5
Who vFairs is Best For
For virtual or hybrid event organizations that need robust engagement and lead capture, vFairs is the best choice. It is also ideal for exhibitors targeting a remote audience and focusing on an interactive attendee experience
8. Captello: Gamified Lead Capture
Captello is a lead retrieval software that uses a gamified approach. It combines customizable forms with interactive elements like contests and quizzes. By integrating with CRM and marketing automation platforms, it becomes an ideal solution for exhibitions and trade shows looking to turn lead capture into a memorable, interactive experience.
Pricing
Captello offers flexible, event-based licensing for its lead-capture and engagement software, with basic plans starting at around $500 for a single-event license.
Where Captello Shines
- High engagement: Gamified features drive more attendee participation and attention
- Easy integration: CRM & marketing automation compatibility streamlines post-event follow-ups
- Automated communication: It reduces manual post-event effort and ensures timely engagement.
Where Captello Falls Short
- Offline capture limitations: It cannot work offline and needs stable connectivity for effective lead capture.
- Focused on engagement over analytics: Reporting is less detailed for assessing lead quality.
- Complex setup: Gamified modules may require careful planning and configuration.
Customer Reviews
- G2: 4.8/5
- Capterra: 4.9/5
Who is Captello Best For
For exhibitors focused on engagement and attendee interaction, Captello is the best fit. It is also a top choice for trade show organizers who want to gamify lead capture and post-event marketing.
9. EventMobi: Modular Lead Retrieval for Modern Events
EventMobi offers lead capture as part of its modular event platform, enabling exhibitors to scan badges, collect attendee data, and export leads in real time. Its simplicity and flexibility make it easy to deploy for both in-person and hybrid events.
Pricing
EventMobi has two plans, each offering a Lead Capture add-on for $50/exhibitor:
Per Event: $3000
Per Year: $8999
Where EventMobi Shines
- Ease of use: Minimal learning curve, ideal for temporary or rotating booth staff.
- Modular flexibility: Lead capture can be enabled without committing to a heavy all-in-one platform.
- Real-time visibility: Sales teams can access lead data immediately, even during live events
Where EventMobi Falls Short
- Basic lead scoring: Limited native tools for advanced prioritization or intent-based ranking.
- Fewer engagement features: Lead capture is transactional, with minimal networking or matchmaking capabilities.
- Less enterprise depth: Can feel lightweight for complex, multi-system enterprise workflows.
Customer Reviews
- G2: 4.6/5
- Capterra: 4.7/5
Who EventMobi is Best For
EventMobi is an ideal choice for mid-size exhibitors who want fast, reliable lead capture. It also works best for organizers running hybrid events who need a lightweight but flexible solution.
10. Expo Pass: Onsite-First Lead Retrieval & Badge Infrastructure
Expo Pass combines lead retrieval with onsite event infrastructure, making it a strong choice for exhibitions that value operational efficiency. Using Expo Pass, exhibitors can scan badges, apply custom qualifiers, and instantly capture structured lead data, all while integrating seamlessly with check-in, badge printing, and access control workflows.
Pricing
Expo Pass offers custom pricing for each event, tailored to its unique needs. The pricing starts from $4,995.
Where Expo Pass Shines
- Operational reliability: Performs consistently in high-traffic, in-person event environments.
- Structured data accuracy: Badge-based offline capture minimizes incomplete or duplicated leads.
- End-to-end onsite support: Best suited for events already using Expo Pass for logistics and access management.
Where Expo Pass Falls Short
- Limited virtual support: Not optimized for online-only or engagement-driven events.
- Basic interactivity: Does not offer networking, matchmaking, or gamification features.
- Ecosystem dependency: Delivers the most value when Expo Pass powers the broader event infrastructure.
Customer Reviews
- G2: 4.7/5
- Capterra: 4.8/5
Who Expo Pass is Best For
Expo Pass is a top choice for large trade shows with heavy on-site attendance or for events that require complex check-in and badge infrastructure.
How to Choose Lead Retrieval Software
Choosing the right lead retrieval software depends on how effectively it captures quality leads, fits your event workflows, and enables fast, actionable follow-ups. Here are the key points to consider before making the final decision.
1. Speed & Accuracy of Lead Capture
Speed and accuracy of lead capture are key in high-traffic areas. Look for solutions that offer quick, error-free QR/badge scanning, offline capture, and real-time syncing. This ensures that no leads are lost during peak traffic. Eventify excels here, offering fast scans with automatic syncing across devices.
2. Lead Qualification & Context
Capturing contact details isn’t enough; your team needs context. Pick tools that allow notes, tags, lead scoring, and custom questions at the point of conversation. Eventify is one of the top choices here as it keeps qualification simple yet structured, ensuring sales teams know who to contact first and why.
3. Post-Event Follow-Up & CRM Integration
The real ROI happens after the event. Strong lead retrieval software should export clean data directly to CRMs or marketing tools without manual cleanup. With its native exports and integrations, Eventify’s system can easily trigger follow-ups while interest is still high.
4. Exhibitor & Organizer Usability
If a tool is difficult to use, it may not be utilized effectively. The best platforms offer interfaces that are easy for exhibitors to navigate while giving organizers visibility and control. Eventify balances both sides, with exhibitor-first workflows and organizer-level oversight in a single platform.
Capture Better Leads, Not Just More Leads With Eventify
Choosing lead retrieval software is all about capturing the right conversations and turning them into revenue. While some tools focus on niche use cases, such as enterprise complexity or engagement-heavy events, Eventify is designed for teams that want fast lead capture and clean data. It also ensures immediate follow-through without friction.
If you’re ready to stop losing context, managing spreadsheets, or juggling disconnected tools, Eventify provides a comprehensive solution in one platform.
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