NATIONAL BLACK POLICE ASSOCIATION CONFERENCE 2025

NATIONAL BLACK POLICE ASSOCIATION CONFERENCE 2025

Attendees Hits

1500

Interaction Rate

2500

Attendees Engagement Rate

35%

Problem Statement

The National Black Police Association Conference brings together police officers to raise awareness about injustices within the force, specifically for minority officers, while remaining open to all attendees. The event combines educational talks with networking opportunities. As a non-profit organization, NBPA needed an affordable platform that could handle complex requirements: last-minute agenda changes, invoice-based ticketing with payment tracking, strict data privacy for police attendees, and seamless on-site networking—all without the pricing that had pushed them away from previous solutions.

Challenges Before Using Eventify
  • Pricing barriers – Previous main platform priced out non-profit organizations
  • Platform complexity – Other platforms had hidden settings that could change everything unexpectedly
  • Constant changes – Agenda updates throughout planning process
  • Invoice management – Need to hold bookings while waiting for payments
  • Payment tracking – Required multi-stage approval process
  • Security concerns – Police event requiring strict data privacy protocols
  • Communication needs – Frequent announcements to keep everyone informed
  • Venue challenges – Issues requiring quick pivots and updates
  • Onboarding burden – Previous platforms required extensive training

Why Eventify

After testing multiple event platforms, NBPA Conference chose Eventify because:

  • Affordable for non-profits – Pricing that doesn't exclude organizations with limited budgets
  • Simple user interface – Everything laid out clearly with no hidden settings
  • Quick onboarding – Didn't require countless training sessions
  • Homepage checklist – Visual progress tracker showing how far along each task was
  • Intuitive design – Easy to find what you need without surprises
  • Sales management – Three-stage booking and payment system
  • Responsive support – Quick issue resolution when needed
  • Professional appearance – Beautiful front-end design

How Eventify Helped

  • Eliminated pricing barrier – Non-profit could afford professional event platform
  • Streamlined invoice management – Three-stage system (pending, paid, approved) for booking holds and payments
  • Reduced manual workload – Sales report feature "took off so much work"
  • Clear interface – No missed settings changing everything unexpectedly
  • Easy setup – Homepage checklist made progress visible and trackable
  • On-site networking success – QR code feature enabled attendees to connect instantly
  • Quick support response – Issue resolved in five minutes, even after business hours
  • Professional presentation – "One of the best looking front ends we've had"
  • Smooth user experience – Both engaging and simple for delegates
  • Flexible for changes – Handled constant agenda updates throughout planning

Key Features Used

  1. Sales Report & Invoice Management – Three-stage booking system (pending, paid, approved)
  2. Payment Tracking – Hold bookings while awaiting payment processing
  3. Homepage Checklist – Visual progress tracker for setup tasks
  4. QR Code Networking – Instant attendee connections on-site
  5. Mobile Event App – Attendee engagement and networking tool
  6. Announcement System – Keep attendees informed of updates
  7. Professional Front-End Design – Customizable, beautiful event site

Results

NBPA Conference successfully managed over 400 attendees with streamlined operations:

  • Over 400 attendees – Exceeded initial estimates of 300-350
  • Invoice management simplified – Three-stage system eliminated manual payment tracking burden
  • Strong networking engagement – Attendees actively used QR codes to connect on-site
  • Positive attendee feedback – "A lot of the feedback was very positive about the app"
  • Networking success – "The networking aspect people really enjoyed"
  • Best-looking front end – Team remarked it was "one of the best looking front ends we've had"
  • 5-minute issue resolution – Support connected to right person immediately, problem solved quickly
  • Smooth user experience – "Issue free as possible" for delegates
  • Foundation for growth – Planning to copy and build on event site for next year

"With other event apps, you'll find that there's a setting that you've missed and it will sort of change everything," Tom Russell shares. "Whereas with Eventify it was all very much laid out and very easy to find. The user end for us is very simple."

On the game-changing sales feature: "We pretty much lived there because people would invoice the tickets and we'd need to hold that booking for them and then we need to get payments. Having that three-staged system—pending, paid, and then fully approved and sent off—was really useful. That took off so much work, especially from me."

The future plan? "What would be great is if we could almost copy our site from this year and then just keep adding and adding and adding, making it a lot more filled out and a lot more fun for the user."

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About the Company

The National Black Police Association Conference is the annual flagship event of the National Black Police Association (NBPA), a professional organization dedicated to supporting Black law enforcement officers and improving policing in diverse communities. The conference brings together officers, leaders, and stakeholders for professional development, networking, and open dialogue on issues such as leadership, community relations, accountability, and justice. It serves as a key platform for sharing best practices and advancing fairness and equity within law enforcement.

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Features Used

Exhibitors
Drive Exhibitors Engagement
Sponsors
Enrich the Experience for Attendees
Lead Scanning
Easy Attendee Check-in

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