Problem Statement
The New Mobility Forum 2024 aimed to bring together key stakeholders in the transportation, technology, and business sectors to discuss the future of automated, connected, electric, and shared mobility solutions. With the goal of shaping the future of mobility in Metro Vancouver, the event needed a streamlined way to manage attendee engagement, facilitate networking, and ensure smooth event logistics.
Given the large number of diverse participants—ranging from transportation innovators to civic leaders—the event faced challenges in coordinating activities, managing registrations, and offering an interactive experience for attendees.
Key Points
The event organizers, including TransLink, Invest Vancouver, and the Vancouver Entrepreneurs Forum, were looking for a solution that would:
- Provide a seamless registration process
- Allow for effective networking between participants
- Enable easy access to event schedules, session details, and speaker information
- Ensure smooth communication and engagement throughout the event
- Offer analytics for post-event evaluation
To address these needs, the event organizers turned to Eventify, an event management and engagement platform, to facilitate a more efficient and engaging event experience.
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Solution
To manage the complexity of the New Mobility Forum, Eventify provided a range of features that helped streamline event operations and enhance attendee engagement:
- Seamless Registration & Ticketing: Eventify’s easy-to-use registration system allowed attendees to sign up quickly, manage their event passes, and receive real-time updates on event schedules and speaker information.
- Personalized Agenda: With Eventify, attendees could create a personalized agenda based on their interests and the sessions they wanted to attend. This feature helped ensure that participants could focus on the topics most relevant to their business or research interests, such as electric mobility or AI in transportation.
- Networking & Matchmaking: Eventify’s matchmaking feature allowed participants to find and connect with other attendees who shared similar interests or business goals. This made it easier for stakeholders from the mobility ecosystem to network and form valuable partnerships during the event.
- Interactive Event Features: Attendees could participate in live polls, Q&A sessions, and real-time surveys via the Eventify platform. This increased engagement and allowed organizers to gauge participant feedback during discussions, helping to tailor the content and make the event more interactive.
- Session & Speaker Insights: Eventify’s platform provided easy access to detailed information about each session, including speaker profiles, session topics, and timing. This ensured attendees could plan their day effectively and participate in discussions that aligned with their interests.
- Live Event Updates: Real-time push notifications were sent through the Eventify app, keeping attendees updated on schedule changes, upcoming sessions, and networking opportunities. This ensured smooth communication and avoided confusion, especially in a fast-paced environment like a forum focused on emerging technologies.
- Post-Event Analytics & Reporting: After the event, Eventify provided detailed analytics on attendee engagement, session participation, and networking activity. This data helped the organizers assess the event’s success and plan for future events.
Results
The use of Eventify resulted in a number of positive outcomes for both event organizers and participants:
- Enhanced Attendee Experience: Attendees found it easier to navigate the event, schedule sessions, and connect with other participants. Personalized agendas and networking opportunities facilitated meaningful interactions, ensuring a more productive and engaging experience.
- Increased Networking and Collaboration: The matchmaking feature helped foster new partnerships between tech companies, startups, and government bodies, leading to potential collaborations in the clean transportation and mobility space. Several key business partnerships were formed directly through the app.
- Streamlined Event Operations: Event organizers were able to manage registrations, speaker schedules, and attendee interactions more efficiently, reducing the administrative burden and ensuring the event ran smoothly. Real-time updates through the app helped keep both attendees and organizers informed throughout the event.
- Engaged and Informed Audience: Real-time engagement tools, such as live polls, surveys, and Q&A, helped keep attendees involved during sessions and provided valuable feedback to speakers and organizers. This interactive environment increased satisfaction and engagement.
- Data-Driven Insights for Future Events: Post-event analytics provided organizers with valuable data on attendee behavior, session popularity, and networking activity. This allowed for a comprehensive evaluation of the event’s success and offered insights into how to improve future forums.
- Positive Feedback from Participants: Overall, participants expressed high levels of satisfaction with the event, with many noting the ease of use of the Eventify app and its role in facilitating valuable connections. The app’s ability to tailor the experience to individual needs made it a key element of the forum’s success.
About The Company
New Mobility sums up innovations and concepts that increase the ability to move freely using connected, shared, electric, and self-driving means of transport. It prioritizes alternate modes of transportation to reduce carbon emissions, and effectively use available resources to maximize mobility efficiency.
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